This Essential will help you develop an effective plan to market events and programs that will reach young adults.
Promotion and outreach are important for any organization but what we’re selling is not just a product like any other. Young Adult Ministry is not about numbers and profits; it is about the Gospel and the living Body of Christ. Consequently, marketing for young adult ministry should be approached differently. Guided by the right principles and strategies, promotion and outreach to young adults can become a ministry in itself...